Social media is a great way to drive traffic to your blog and give it a jump start. Just remember though, that it is not all about you. In order to thrive with social media, you have to be actively engaged with others as well.
- Start a page for your blog and regularly share your content.
- Encourage your readers to share by adding a Facebook “like” or “share” button.
- Take advantage of Facebook groups.
- Get involved in a groups related to your niche and become actively involved in the discussion.
- Become an expert that others look to and share your content when it is relevant.
- Try tweeting a few times a day and observe when are the best times to interact with your followers by seeing when people respond.
- Add the “tweet” button to all of your blog posts.
- Share links and retweet worthwhile, relevant content.
- Don’t use all 140 characters. Leave room for others to retweet you. About 24 extra characters is sufficient.
- Don’t just talk about yourself or to yourself. Engage in conversations with others by @ replying to them. This is how you make friends (and followers).
- Make sure you write a short but accurate bio telling users who you are, what you’re passionate about, and what you do. Be sure it includes a call-to-action and a link to your blog or website. This is very important because you can’t add a clickable link anywhere else on your Instagram profile, not even your posts.
- Post engaging and “Likable” content related to your niche is one great way to get noticed and to grow your Instagram followers. Share images that relate to your niche. Always focus on quality, add cool filters or light effects in your photos, explore with text overlays, and get creative with it.
- Engage with others. Follow, like, and comment on other bloggers in your niche.
Pinterest is not really social media as much as it is a visual search engine. However, it is the number one referral source of traffic for my blog. Follow the tips below and click here to watch a video for a quick tutorial on how to get started.
- Use keywords in your Pinterest bio, your board descriptions, and your individual pin descriptions. This will help find your content when they are searching for particular topics on Pinterest.
- Joining group boards on Pinterest can exponentially increase you reach on Pinterest because your pins are seen not just by your followers but by the group boards’ followers as well.
- Use Tailwind, a Pinterest approved scheduler, to save time by bulk pinning. The best part about Tailwind is access to tribes or groups of other bloggers sharing each other’s content. Click here for a free 1-month trial – no credit card required.
Need More Help?
If you’re overwhelmed with the technical side of blogging, check out my course: Blogging Tech Made Easy where I’ll walk you through the steps to creating a blog in 20 video lessons. During each lesson, I’ll share my screen so you can SEE what you need to do. One of the modules (4 videos) is dedicated to Pinterest.